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sales & marketing  
 
The sales team of a company enhances the material prosperity of the company. It is they who ultimately create the brand and make it reach across millions of people. The main function of the sales and marketing departments is to find out what customers want or can be requested to want and at what price; and then relate this potential demand to the company's ability to produce it, deliver it to the point of sale and achieve a profit.
 
Marketing Management:
The Marketing department of a company is supposed to carry out a number of separate tasks in order to make their products more useful and attractive to the customer. Depending of the size and reach of the organization and the variety of product lines being manufactured, this could be undertaken by a few individuals working together in a single team, or by many groups, each concerned with a different product or area of work.
 
Sales Management:
The Sales Management requires motivating the staff to sell the company's product, fixing sales targets, providing incentives to representatives and to ensure that the targets are met by supervising the working of representatives.
 
Career Growth:
The basic qualification required for an entry into the marketing and sales department of any organization is Graduation. An MBA with a specialization in marketing and sales management is an added advantage. Companies prefer to recruit people who are either Economics graduate or commerce graduate. Sales is often a good entry point into a future position in marketing, while marketing jobs can lead to a career in general management. Production people also, after a few years' experience, sometimes switch to the marketing and sales department.
 
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